Google Ads that deliver measurable returns.
Performance-driven Google Ads campaigns with precise targeting, automated bid optimisation, and transparent reporting — so you know exactly what every rand of spend produces.
What This Involves
Every element is part of a wider system
Each component is designed to generate compounding results over time — not isolated deliverables that sit idle.
Campaign Architecture
Properly structured campaigns with clear separation of search intent, match types, and audience segments for maximum control.
Keyword Strategy
Data-driven keyword selection based on search volume, competition, cost-per-click, and conversion probability.
Ad Copy & Creative
Compelling ad copy that speaks to buyer intent — tested, refined, and optimised through systematic A/B testing.
Bid Management
Intelligent bid strategies that maximise conversion volume within your budget — whether automated or manually optimised.
Landing Page Alignment
Ensuring your landing pages match ad intent, quality score requirements, and conversion objectives.
Transparent Reporting
Clear monthly reports covering spend, conversions, cost-per-acquisition, ROAS, and strategic recommendations.
How I Approach This
Every engagement follows a structured, outcome-focused framework.
The Conversation
An honest, direct dialogue to establish whether the engagement makes sense for both parties. I listen, assess, and tell you plainly whether I am the right person to help.
The Review
A structured assessment producing a clear picture of what needs to be built, what it involves, and what it will cost. No surprises.
The Engagement
Projects scoped and delivered against defined outcomes. You have direct access to me throughout — no hand-offs, no disappearing acts.
Working on something ambitious?
Let’s talk about what I can build for you.